CUSTOMSPEX®Personalise, customise and differentiate the way that eyewear is purchased
Set your practice apart from your competition and improve customer satisfaction, loyalty and sales.
Competition has increased and consumers have been exposed to more options.
customspex® is an interactive sales software dispensing tool providing a consultative selling solution. It helps customers to buy by personalising the shopping experience, dynamically determine their needs, educating on product knowledge and providing a unique interactive rich media shopping experience. Customspex®results in improved sales and profitability.
Consultative selling approach
Consumers feel understood and their needs are met
Technology led solution
Innovative algorithms determine the optical technical requirements according to frame, and prescription.
On the differences in product quality and value
Improves sales for second pairs and add on sales and repurchases.
Interactive and engaging consumer experience
Places consumers at the center of the decision making experience. Consumers are more satisfied.
Training is more efficient, consistent delivers measured outcomes.
Personalises and customizes
The eyewear purchase to their needs
Improves sales efficiency and productivity
Staff Education & Training
Staff are trained and accredited on dispensing
Pricing, codes and lenses to display