Personalise, customise and differentiate the way that eyewear is purchased.
Set your practice apart from your competition and improve customer satisfaction, loyalty and sales.
  • Competition has increased and consumers have been exposed to more options.
  • Customspex® is an interactive sales software dispensing tool providing a consultative selling solution.
  • It assists consumers to buy, by personalising the shopping experience, dynamically determine their needs, educating on product knowledge and providing a unique interactive rich media shopping experience.
  • Consumers choose higher valued products leading to improved visual outcomes.
  • Customspex®results in improved sales and profitability.


Consultative Selling

Consumers feel understood & their needs addressed.

technology led solution

Innovative algorithms determine the optical technical requirements according to frame & prescription.

patient education

Consumer understand the differences between products in quality & value leading to improved visual outcomes.

interactive & Engaging

Delivers consumer centric eyecare and improved customer satisfaction.

training Effciency

Train staff in a fraction of the time & consistently deliver improved outcomes.

Personalised eyecare

Consumers feel more understood and helped as opposed to be sold products.

productivity improvements

Saves staff time leaving them to deliver improved patient care.

delivers best practice

Provides a consistent delivery and compliance to best practice each and every ti,e